Releasing Music at Christmas
Looking to drop a new track in time for Christmas?
Unfortunately, you're not the only one! The streaming platforms receive so many submissions in November and December that it takes them a lot longer than usual to get through all of the releases.
Because of this, you will need to submit your releases much earlier in order to make sure they drop on your desired release date.
Holiday Delivery Schedule
When submitting releases from Wednesday November 11th, you'll notice the earliest available release date will have changed from 8 days in the future to 20 days in the future.
This will reduce to 15 days on December 26th and then down to 10 days on December 29th. Normal service will resume on January 2nd.
Minimum Lead Time
Nov 11th - Dec 25th
Dec 26th - Dec 28th
Dec 29th - Jan 1st
From Jan 2nd
I want my release to drop on Christmas Day!
Submit your release by December 5th AT THE ABSOLUTE LATEST.
I want my release to drop on New Year's Eve!
Submit your release by December 11th AT THE ABSOLUTE LATEST.
Please Note: If you make any changes to your release after your original submission, you may need to choose a new release day. For example, if you submit a release on Dec 1st to drop on Dec 21st, but make changes and resubmit on Dec 3rd, the earliest release date you can choose will be Dec 23rd.
Please double (and triple) check your release before submitting it!
What if there's a problem with my release?
Likewise, if your release does not meet the streaming platforms' requirements and we need to send it back to you to make changes, we can't guarantee that you will be able to keep your original release date. If you're not yet familiar with the various rules and style guides, we recommend adding an extra 3-4 days lead time just in case you need to resubmit your release with any necessary changes.
Here are the 4 main issues that new artists often run into. We highly recommend checking them out before submitting your release!
Artwork Quality - Make sure your artwork is not too blurry
Artwork Text - Learn what text you can have on your artwork
File Type - Make sure your audio file is in the correct format
Cover songs and sampling existing tracks - Check you're legally allowed to distribute this track.
If you're looking to do pre-saves, playlist submission and other promotional activities, check out this article to find out how much time you need to perform them: